Apple Reverses Course on Charging Twice for Merged Mac iOS Apps
Apple Reverses Course on Charging Twice for Merged Mac iOS Apps Apple Inc. said it will allow developers to build unified Mac and iPad apps and charge users only once and will reverse after last year’s criticism.
California-based tech giant Cupertino announced on Wednesday as part of early beta releases of new iPhone and iPad software called iOS 13.4 and iPadOS 13.4, along with upgrades to the Xcode application development tool.
In the release notes of the tools, Apple said the new software “supports creating and distributing macOS applications as a universal purchase.” The company also said that it will be “enabled by default” for applications created with the new developer tool.
Apple’s Catalyst initiative helps developers write applications for iPads and transfer them to Mac computers with minimal work. This unified approach increases the audience for developers, but they still had to sell iPad apps and Mac apps separately, and they charged users twice. It encouraged these complaints.
The change on Wednesday addresses this issue. The company will also apply to iPhone and Apple TV apps, the developer said on the website. He also announced that he added support for in-app purchases to Apple Watch apps and potentially added more recurring revenue to the product.
For a long time, Apple software developer Steven Troughton-Smith applauded the change on Twitter.
This screams to me that Apple was wholly unprepared for the needs of Catalyst developers, and scrambled to roll this out before next WWDC. Universal Purchase was rumored to not be coming for another 2 years in the Marzipan roadmap. This is such great news
— Steve Troughton-Smith (@stroughtonsmith) February 5, 2020
When the combined application software was launched last year, developers also criticized problems with user interfaces, struggles with moving games, and efforts to make applications more complex than advertising. Apple has not supported the initiative extensively since its launch, but this change will likely result in stronger developer support.
Last year, Bloomberg News reported that Apple plans to allow users to run iPhone applications on Macs earlier this year, and the company is considering consolidating its App Stores as early as 2021.